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Executive Bios

Steve Hertz
Director of Marketing, Strategic Planning

As Director of Marketing and Strategy, Steve Hertz is responsible for providing the leadership, vision and strategy for trackmymail.com^®. With more than 30 years in the direct marketing industry, Steve brings extensive experience in data and information management, lettershop and printing services, and direct marketing advertising.

Steve worked with Antares Information Technologies for over 20 years as VP Sales and Marketing and supported clients in every major industry category using direct marketing as a primary marketing channel. Antares was well known for their work in database applications, information management and highly personalized communications.

Prior to joining Antares, Steve managed client accounts at Chapman Direct Marketing, a leader in marketing solutions for distinguished companies such as Chase, IBM and the Navy.

Judy Kalus
Sr. Business Analyst

As Sr. Business Analyst, Judy Kalus is responsible for working in a consultative role with clients, helping them to identify and leverage the business intelligence supplied by trackmymail.com’s various services. Judy also serves as our Postal liaison and participates in Postal Service™ and industry meetings such as MTAC and PostCom to provide information to our clients and the professionals at trackmymail.com.

Judy has worked with trackmymail.com as a product manager and Director of Core Products where she focused on identifying and supporting customer applications and managing customer interactions. She has helped maintain and grow the business generated by customers who use trackmymail.com’s core services and has been involved in building a top-notch client support team to handle all day-to-day client interactions.

Judy came to trackmymail.com 2003 from Listcleanup.com, a division of Mailnet Services, Inc. At Mailnet, she was instrumental in the start-up of the industry’s first online database correction service in 1997. She also managed a number of web-based services geared toward the direct marketing industry, including licensed products from the USPS^®.

Prior to Mailnet, Judy spent 7 years with Pitney Bowes in various sales roles. She has participated as a speaker or panelist in many direct marketing events, including sessions at various PCC’s, Mailcom and The Direct Marketing Association Annual Conference.

Niel Hoffman
Director, Product Management

Niel joined trackmymail.com in February 2007 after serving in a similar role with Sourcelink in Elk Grove, IL as Director of Technical Sales Support. Niel spent over 7 years with Sourcelink where he had executive level responsibility for Data Processing, Client Services, Sales Support, Network Services and Information Services. Prior to Sourcelink, Niel was the Senior Product Analyst with Wallace Total Print Management with responsibility for designing, developing and implementing client systems applications. Before that he held a variety of management positions with Metromail, R.R. Donnelly and Sons, and Dun & Bradstreet. Niel received his BSBA degree from Elmhurst College and has served as an executive board member on the Northern Illinois Postal Customer Council.